form follows function, and geometry dictates the layout of the product.
your faith has got to be greater than your fear.
the first impression of a company is made when people walk through the door.
master fear.
the brand is a narrative — it’s an idea that people both inside and outside the company have to buy into. my role is to shape the narrative: ‘what do we stand for? why are we here? how do we think and feel and act?
Comments are closed.